about
Turtle Bay Manchester.
Client: Turtle Bay Manchester | Deliverables: Full social media content package
The Client
Turtle Bay is a Caribbean restaurant and bar with a personality that translates well on social media if you know what you're doing with it. The Manchester branch needed a content package that could keep their channels fed for over a month and actually perform, not just fill a grid.
What We Were There to Capture
Food, drinks, atmosphere and the kind of content that stops people scrolling. Some of it trend led, built to rack up views and reach people who might not know Turtle Bay yet. Some of it more straightforward, showing off the menu, the cocktails, the feeling of the place on a good night. All of it planned before we walked through the door.
How We Work
Four hours on location. That sounds tight and it is, which is exactly why the planning matters more than the shooting on a job like this. We came in knowing what we needed, how we were going to get it and what the edit was going to look like. The shoot was almost the easy part.
The real work happened before we arrived and after we left. Strategy, content mapping, figuring out what would actually perform for their audience and then editing it in a way that gave each piece its own identity while keeping everything consistent.
Delivered
A full month plus of social media content from a single four hour shoot. Trend driven videos built to grow their reach alongside food and atmosphere content built to convert. Everything planned, everything considered, all of it ready to post.
credits
Strategy and Planning
Daniel Est
Editing
Adam Binns
Videography
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Scheduling
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